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Following completion of CEPA in 2011, Dr Craig West designed and implemented a 21-step process for Business Succession, Exit planning and Value Acceleration – this process has been used with over 700 business owners in the last ten years to help them maximise business value and acheive a successful exit. Based on the five stages of value, the Capitaliz platform helps converts clients at the trigger event, manages the implementation and automatically generates a valuation as well as the value gap and key actions for ongoing advice.