Justin Goodbread, CFP®, CEPA, CVGA, and Chief Strategy Officer at WealthSource, is a nationally recognized financial planner, educator, wealth manager, and speaker. With more than 20 years of experience starting, buying, owning, and selling businesses, he has become a four-time recipient of the Investopedia Top 100 Advisor award and the 2022 Peter Christman Exit Planner of the Year.
As a two-time author, Justin’s first book, The Ultimate Sale, was named an Amazon best-in-class title. In it, he teaches how business owners can create long-term value and accelerate growth in their company so it can be sold for top dollar when the owner is ready to retire. His second book, Your Baby’s Ugly: Maximize the Value of Your Business or You Will Have Nothing to Sell. (A Financially Simple Guide) was listed on the USA Today Bestseller list.